If there is one Internet marketing instrument that is able to surpass the expectations of its users, article marketing is one of them. It may not be the leading marketing instrument among them all but its capacity and ability to achieve the goal is not compromised. For this reason, a lot of marketers are using technique in their marketing endeavor. Noting this, the below 7 highly incredible tips are being suggested:
1. Look into your choice of topics. The articles that you post on your site or on any other site for that matter revolves around your choice of topic. The subject is very crucial and important towards achieving success therefore, you have to carefully think about it.
2. Check on your outline. Make sure that you give equal importance on how you outline the presentation of your ideas and insights. Give emphasis on the major ideas and never overlook the other details.
3. Check on your keyword presence. The mere fact that the article is being published on the net, it means it is governed by the search engine. A search engine looks after the keywords on your article. Due to this, you need to make sure that you use relevant keywords so your article will fare well on search engine searches.
4. Balance your keyword presence with your content. Keyword and content play an equal significance on your article. One element should not overshadow the other element. Due to this, you have to balance and equate the presence of each element on your article.
5. Publish your article only when you know that it is ready to be published. Do not go over publishing your article when it is half-baked. More often, an article that is not ready for publishing is just being put into waste due to lack in quality and scarcity of information included on it.
Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, 'Your Article Writing and Promotion Guide'
Download it free here: Secrets of Article Promotion
Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.
Ive always said there are no secrets in Internet Marketing. But sure there are. The Google search and quality score algorithms are secrets, pretty much, just as a quick example.
However, when someone is trying to sell you his latest greatest secret that got him a huge bank account, and he used those secret techniques never before revealed: Bah, humbug.
So, technically, the above headline is just to grab attention.
However if you arent aware of something, its a secret to you, so with that in mind, Id like to reveal my secret 8 steps to Internet Marketing success. Here are the steps you have to take to make it:
* Wanting
* Attempting
* Learning
* Believing
* Focusing
* Working
* Achieving
* Enjoying
I might have left something out in some situations, but for me, wanting, attempting, and learning consumed (as I wrote in my book) about 3 years of my life. Totally consumed it, in fact.
Then I finally learned what I needed to learn (for me it was Campaign Blasting), and I finally reached the step of believing.
The last 4 steps came in rapid succession.
Regardless of your current status, you can reach step 8, I have no doubt about it at all, if youre willing to do what it takes. I mentioned on our forum recently that I expect that most of our members are at least on step 3, and most are on step 6.
In reading posts on other forums, I see too many at step 1, and fear they will be there forever. For example, I saw a post the other day. The person wanted to earn $6,000 in 4 months, and he wanted suggestions. Someone gave him a good suggestion to try Bum Marketing, and his response was Im not interested in writing articles.
Uh, excuse me? Im not interested in getting out of a warm bed on a cold day, either, but some things require doing some things that you arent interested in doing.
Read the steps. Do the steps. Leave out a step and youre asking for trouble, IMO.
Where are you today? What can you do this month to get to the next step? Ask yourself how much it would be worth to you to get there. How much time? How much effort? How much money?
Step 4 (believing) can be the quickest to achieve, and the hardest to achieve, at the same time. Some people have a devil of a time because their guard is up, non believing all the hype around them. And that can be a good thing. But then again, if you believe everyone is a scammer and a liar, who will you choose for a mentor?
It sometimes takes an ah-ha moment like I had in 2005. I read a report written by someone that I knew and trusted. I said if he can do that, I can do that. And then, just like that, I did that. The rest is history.
For some people, believing doesnt happen until they see someone close to them do something amazing. Many know the story of Roger Bannister, the first person to run a mile in under 4 minutes. Prior to his accomplishing that, it was widely believed that no human being could perform that feat. Soon after he did it, several others did also.
What happened there? Did they become stronger or faster in a few weeks? Did they learn a new technique? No, not at all. All that happened was that suddenly they learned that running a mile in under 4 minutes was in fact humanly possible.
If he can do that, I can do that, they said. And they did that.
Youve heard it many times: "What the mind believes, it can achieve."
Easier said than done, I know. But there are techniques that speed up the process.
Dennis Becker is the author of a "5 Bucks a Day". In the book he divulges the life-changing strategy that took his Internet Marketing income from $30 per day to over $700 per day, including one project that netted a $38,000 profit in only 8 weeks time. Many readers have also changed their incomes by taking the simple action steps inside: 5 Bucks a Day, an Internet Marketing Strategy that works
Alright, so you have heard about how important keywords are in SEO. But why is it so important, you might ask. The answer is pretty simple really.
Because, unless you sell to your target audience, chances are that your webpage is lost in the millions of pages out there.
This is one of the reasons why most companies spend considerable time in keyword research before going online. If you are a company who is about to go online in some time, then you can follow these steps to maximize the effectiveness of your SEO program.
What are people searching for?
That's exactly what you need to find.
Competition
Just pick up any term that is relevant to your product from the list and conduct a search on google for the term. The number of web pages that come up in the result pages will help you determine the competition for that particular term.
And the last part is how you apply the keywords to your content. This is a section called as on page SEO techniques which tells you how you have to use the keywords on your webpage.
For more info visit : SEO Keyword Research
Making money through article marketing cannot get easier these days. If you have the knack for writing and you are willing to submit your articles to various publishing sites on a regular basis, you can rake huge money using this technique.
1. Promote your website. Article marketing is currently the best traffic-generating tools in the internet today. When used properly, this tool can drive enormous traffic to your website which can easily be converted to cash. To succeed in this method, you must be able to consistently produce quality, factual, well-written, informative, and useful articles that are targeted to the needs and demands of your potential clients. These articles, when submitted on various publishing sites, can be picked up and republished by other online users. This can lead to more quality inbound links and stronger online presence.
2. Affiliate marketing. If you make a living by promoting and selling affiliate products online, you can augment your income through article marketing. Write about product reviews, product comparisons or recommendations to better build your products and boost your sales potential. You can also use this technique to increase the traffic on your product page. As you know, more traffic means more chances of closing a sale.
3. Promote your own products. Write topics that are highly relevant about your products to attract targeted traffic. For instance, if you are selling car insurance, you can talk about the importance and benefits of your product and how it can play crucial role in your potential clients' lives. By building your products, you are increasing your chances of convincing your target market to take action and make a purchase.
Want to learn how to sell high ticket products online? Download my brand new free guide here: "How to Sell High Ticket Products Online"
Sean Mize teaches a powerful, highly advanced system of creating and selling high ticket products online.
Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.
Are you keen to increase your search engine rankings? There are numerous software tools out there that can help you achieve that. The most famous of which is Brad Callens SEO Elite, a highly-respected software tool in the Search Engine Optimization (SEO) industry.
Firstly, it must be made known that SEO Elite by itself alone will not catapult your website to Googles first page. A solid knowledge of the fundamentals of SEO helps greatly. Also, relevant content on your website also helps.
SEO Elite helps in one very important facet of achieving high search engine rankings: that of building link popularity. Link popularity is a key component of off page SEO that you should focus on.
Building your sites link popularity involves increasing the number and quality of websites that will link back to yours. This, of course is easier said than done.
SEO Elite helps immensely in this respect. It analyzes backlinks in all the major search engines such as Google, Yahoo, MSN, AltaVista and AllTheWeb. This saves you a great deal of time.
Another plus point of SEO Elite is that you can check out your competitions linking strategy. This is another invaluable feature. In a matter of minutes, you can find out a competing websites complete linking strategy as well as any kind of SEO optimization tricks they may be implementing. You can find out:
1. All the different kinds of anchor text they are using in their incoming links
2. What is their websites keyword density
3. What is the Page Rank of the websites linking to them
As you can see, this is valuable information that you can use right away.
You can find out whether they are using H1, H2 tags and whether they are using meta tags if any. Basically what SEO Elite provides you is a blueprint you can use to start ranking high on any of the popular search engines.
If all that isnt enough you can also use SEO Elite to find high Page Rank sites and directories to submit your site to. The software will even automatically do your submissions for you. Again, you save time!
There are far too many benefits and features to list here. SEO Elite is really the combination of many software. Each feature is really a piece of software on its own. I highly recommend SEO Elite.
Fabian Tan is an Internet entrepreneur and a newly converted believer in Search Engine Optimization! Find out how he used SEO Elite to improve his website rankings unexpectedly at his SEO Elite review site.
One my favorite attributes of the Internet is that, if you know where to look, you can find tips, a 'how-to' or advice on just about any subject. This is certainly a valuable resource for anyone with an internet connection, and can work out very well for fairly static subjects like lawn care.
After all, the properties of Kentucky Blue are fairly constant. But what if you walked out your front door one summer morning to a yard full of dead grass, and upon questioning your neighbor about why it died he told you, "You didnt hear? Grass started drinking olive oil yesterday instead of water without telling anyone. Aint that a stinker?" Now, what if this happened every six months or so?
Such is the landscape of search engine optimization, where the search engines are constantly changing the game, and the advice you find online, dating all the way back to 2005, may no longer be relevant. With that in mind, it is important to update your knowledge base. So here are 2007s most important elements for a Search Engine Optimized Page:
1.) The Title Tag: An oldie but goodie, the title tag is not only what ultimately gets the user to your site from the SERPs (because it is what the search engines use when linking to your page), but its one of the most important pieces of every search engines ranking algorithm.
Remember to place only a few closely related keywords inside this tag, and to put your keyword before your company name. Search users are impatient and looking for fast information. Theyre not looking to be branded. A search user may never even get past your company name in the title if the listing below it catches their eye first.
2.) Keyword Density: Believe it or not, keyword density is still important. You may hear some SEOs tell you that keyword density is dead and they can get your site ranked using links alone. The latter half of this statement is true, the former is not. Think of it this way: Dieting alone can make you lose your gut, but dieting and exercise will get you there twice as quick. The right keyword density will give your pages the same positive result that exercise has on dieting.
Many Search Engine Optimizers will tell you that optimum keyword density is between 3-6%. Thats true, but difficult to measure (for example: are we taking into account navigational, header and footer text or just the main content?). As a rule of thumb, I try to use the keyword once every other paragraph. That is by no means a hard science, but it works for me.
3.) Latent Semantic Indexing (LSI): Heres one that wasnt around last year. For those unfamiliar with LSI, it is a way for Google to better determine the relevancy of a page. By using LSI, Google can automatically calculate which terms are used most often along with any given keyword and score pages based upon whether or not those complimentary keywords appear on a page.
By deploying LSI into their algorithm, Google is now able to tell the difference between the animal and the automobile "Jaguar" by identifying words and phrases like "ferocious cat" or "moon roof" on the page with it.
Google can also thwart spammers who are using phrases like "Keyword is the best solution on the market to meet your needs and for more information on keyword, look no further." Spammers could previously mass produce pages with optimum keyword density but without any actual relevance by using templated phrases like these.
4.) Link Text: Onsite and off, the text which appears in a hyperlink pointing to your page is of great importance. Link text or anchor text should contain your keyword or some variation of it for best results.
Obviously, you wont have control over your link text in every situation. You cant control the way a blogger who finds your site will link to you. However, you can use suggestive language in your press releases or on your pages pointing others in the right direction. If you state on your page that "Dogsforeveryone.com is a Dog Health Site dedicated to" your linker may use the same "dog health" lingo in their link.
5.) Page Focus: One of the biggest mistakes that SEOs make when optimizing a web page (especially the homepage) is trying to optimize for too much at once. My rule of thumb here is unless the words are all closely related, not only in meaning but in spelling too (like web design company and web designer companies), break them up into separate pages. I try to, at most, use three non-directly related keywords per page.
People are often drawn into optimizing one page, which they have noticed has considerable ranking power, for too many phrases. The draw is obvious, and the intent is to rank for as many keywords as possible. Unfortunately, by attempting to get to number one for too many key phrases, youll end up getting there for none. In the eyes of the search engines, the focus of your page will be diluted, and a more laser targeted competitor will prevail.
There you have it. These are the most important elements to optimizing a page. The rest is mostly up to original content and link building. If you successfully follow these 5 tips, you will find yourself racing up the SERPs, acquiring more visitors and more impressions, clicks, sales, sign-ups or whatever it is that youre after.
This article was written by Mike Bradbury.
Mike is an SEO Analyst for Objectware Inc, an Atlanta Web Development.
Im going to start with the basics here. The following are ten things everyone with a website should know to gain online visibility in search engines. These are the basics of the basic and when applied will give you a firm basis to start a long term Search Engine Optimisation campaign. The structure of your website is important, just as much as the structure of your link building campaign. I know these may seem rehashed, but they are the building blocks for a good SEO campaign.
1) A Keyword Rich Domain. While not always possible, when setting up a new website, consider setting it up on a domain that contains the sites main keywords. Search Engines give considerable weight to a website with keywords in the URL. Never use a keyword stuffed domain (ie. www.your-key-word-here-and-another.com)
2) Title Tag.
The title tag on your page is the most powerful on page factor you can control as a webmaster. Use it wisely. Carefully choose which keywords are going to go in here and remember that it will be read by humans as well as search engines. Never stuff keywords into your title. It only devalues its weight and makes you look spammy.
3) Heading Tags.
The second most important on page factor you can control is the heading tags. Not only are they useful for search engines to determine the context of your document, it is semantically sound HTML practice.
4) Bold, Strong and Emphasis Tags.
While there is no set answer to which carries more weight, assume that both are the same. Emphasize keywords in bold using the BOLD or STRONG tags. Search engines give more weight to keywords if they are emphasized.
5) Keyword Rich Text.
It is always possible to rank for search terms when they are not on your page but using them sparingly will only help increase your search engine visibility for these keywords and
6) Structured Navigation And Correct Internal Navigation.
Make it easy for search engines to index your entire site. Use a text link navigation. I this is not possible, use a sitemap or second text navigation in the footer of your site.
7) Keyword Rich Internal Links.
Use your sites main keywords in the anchor text when linking to pages within your site. This not only describes the link to your visitors, it also lets the search engines know what content is on the page being linked to.
8) Avoid Flash.
While some search engines claim that they can index some flash content, it is still in its infancy. An entire website does not need to be built in flash. Use it wisely and make sure any text that is output by flash is rendered as html text so search engines can see it. If possible, avoid flash completely.
9) Avoid Duplicate content.
Search Engines do not like duplicate content. Make sure all the content on your website is different on all pages. Many navigation elements, headers, footers etc. is the same, but make sure that each page has marginally more unique content. Some search engines give a penalty for duplicate content, while others just ignore it. Just make your content unique. If anything else, it benefits your site visitors.
10) Keyword Rich, Relevant Inbound Links.
A relevant, keyword rich inbound link is the holy grail of online marketing. There are many ways to get quality inbound links to your website. Directory Submissions, Article writing/marketing, Press Releases, Posting in forums and blogs, Link Exchanges. Obtaining inbound links is the undisputed king of SEO tactics.
David Davis, is the lead internet marketing strategy manager of Redfly Marketing SEO Ireland. For more information visit http://www.redflymarketing.com
Let me ask you a very important question. Are you still struggling to see results from your article marketing efforts? You may be writing articles, but simply not getting the results that you want.
In this article I would like to go over the key ingredient for article marketing success. You simply are not writing enough to achieve success. The biggest problem is that if you plan on only doing one article a day then this method of promotion will not work.
You are branding your name on the internet. When people subscribe to your newsletter or purchase your product it is because you have built your brand up and people trust you enough to do business with you. As the famous sales trainer Jeoffrey Gitomer once said people only do business with other people that they like, know and trust.
Ask yourself honestly who would you rather purchase from somebody who has 5 articles out there or somebody who has 500 hundred articles. If you read 500 articles by one author you are more likely to trust them and purchase their product than if you only read 5 articles. So to dramatically increase your business you need to increase the number of articles that you have out there.
This is a common mistake by many newbies. They think that all they need to do is write 20 articles and they are going to achieve massive success. You need to be producing and submitting articles to directories on a consistent basis to make this method work. Eventually you will build your brand as an expert in your market and when people are ready to purchase they will automatically think of you first.
Are you really interested in driving massive traffic to your website?
Here's the answer:
Secrets Of Article Marketing - Download your free ebook now.
Mark Abrahams is a full time internet marketer who has helped others to earn a living online.