To all writers and non-writers out there, now is the time to start digging up those creative writing skills.With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites and converting them into buyers. This is

How do you choose the right keywords to create traffic? You can use words or brands that we would closely associate with the content which you are providing. However, make sure that you are not spamming in the title as Ebay will remove such listing which they deem as irrelevant as it interferes with their buyer's search. More importantly, place yourself in others shoes and think of the words that are most likely to be used by the person performing the search.

For example, if a person wants to search for a low priced air ticket, the keyword will be "cheap" as oppose to "affordable". Thus for practice or a brainstorming session, make a list of the keywords or phrases you think that customer would enter into a search engine or directory when searching for your company or site. You can also ask your friends and which words they would use to search for similar sites as yours.

One of my recommended website is www.wordtracker.com. This website will help you brainstorm different key phrases. You should also take note that people tend to use phrases as oppose to words when they are performing search online. Thus, target Phrases and not words. The optimal length is between two and four words.

After ascertaining the key words which you would like to use for your site, put it to the test. You can now try to see how many web sites match your keywords or phrases before and after you launch your web site. Obviously the few matches found the easier it will be to obtain high rankings. Hopefully, with that, your site can hit the first page of a search.

Other little pointers to take note include case sensitivity as well as bad spelling. This may work for or against you when people perform the search. Hopefully, by implementing these suggested search engine optimization (SEO) strategies, you will boost your traffic with higher rankings.

Perrine Oh is a young and budding writer who is pursuing her CPA and launching a book on wealth managment.

Check out her website on: http://perrineoh.blogspot.com/